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Reports function like Views to organize your data for display and analysis, and provide a visual representation of your data, customized to present Performance Indicators as a Dashboard view of your business.

Unlike Views, where data is restricted to a single object, Reports can present data from any Object or from multiple objects (Database Views).


About Reports

The platform's reporting engine provides a full set of options for users to dissect and refine into the format needed to make strategic business decisions or to monitor key performance indicators. Data can be filtered, ordered, color-coded, grouped (computed), and charted to create management reports that give you visual insights into your business.

Each application in the platform includes a group of standard reports. You can modify an existing report, or build new custom reports on an ad hoc basis. In addition, these presentation features are included:

  • Build a tabular or matrixed report and optionally group information by rows and columns
  • Provide basic computation functions with optional row/column count
  • Color coding
  • Chart data in a variety of graphic styles
  • Schedule Reports for automatic delivery
  • Email reports to team members
  • Join and present data from multiple objects to form ad-hoc reports (Database Views)
  • Display reports on the Home Page as a Widget (chart-based widgets are especially powerful)
  • Export the report to PDF or to CVS file
  • Build ad hoc fields that support complex data modeling and analysis with Computed Fields and Summary Computed Fields
  • In Reports based on Tasks and Appointments, the Calendar Category is available as a field


A variety of chart formats are available:

  • Pie
  • Funnel
  • Line
  • Bar Chart
  • Meter Gauge

When you click on a chart segment, several options appear:

  • Filter - See how the chart appears for selected records.
  • Drill Down - Select a record field and use it to subdivide the chart segment.
  • Group - Collect records that share the same value for a selected field.
  • Reset - Go back to the original chart.

Learn more: Charts

Tabular Reports

Tabular reports display data in rows and columns, as a table, with optional Color Coding to highlight significant rows.

Table of Orders by Customer

Matrix Reports

Matrix reports are used to organize and summarize your data, and are exceptionally well-suited for chart and dashboard views.

Orders by Source (Internet, Store, or Catalog) and by Offer (Discount, Purchase Incentive, or None).

The Matrix Report has a familiar format that you may know as a cross tabulation report (cross tab) or a pivot table. The resulting data is organized into a two dimensional grid which summarizes data (by total $, row count, or %).

The Matrix Report shows only summary information, based on the selected Row and Column Groups.

To create a Matrix Report, add one or more Row Groups and one or more Column Groups.

Reports in PDF Format

To print large reports in PDF format, you can Schedule a Report.

A Single Record can be printed as a PDF file as well.

Learn more: Print a Record

Working with Reports

This section describes how to run, modify and create new reports. From the Reports tab, these buttons are available:

About Report Folders

Reports in Folders can be designated as visible to specific teams, roles, or users. See Report Folders for more information.

If a User has the viewing rights to a specific report, but does not have rights to view all the data, the report will only present the data that the user has permission to access.

Run a Report

To run a report:

  1. Click the Reports tab to display the list of available reports
  2. A series of options are available for each report
    Send a report via email, as an HTML file attachment to selected Users or Contacts. Find additional details at: Email a Report
    Modify the report and Save it, or Save As a new report
    Delete the report
    Report Name
    Run the Report
  3. Click the Report Name to run the report

Report Actions

When a report is viewed, a series of action buttons become available:

Run Again
Rerun the report
Edit report options
Save the report
Save As
Save the current report with a new name
Excel Print
Save the report as an Excel .xls file
HTML Print
Display the report in a browser window; it can then be printed or saved from the browser
Save the report as a .csv file

Add or Edit a Report

To add or edit a report:

  1. From any application, click the Reports tab and choose one of the following options:
    • Add a new report, click the [New Report] button
    In the Category tab, select the desired Report Category
    • Navigate to an existing report and click the Edit link
  2. Select the Report Options, as described below
  3. Click the [Preview] button to see how the report will appear
  4. Click the [Run] button to generate the report
  5. Click [Save]
  6. Select the Visibility option to specify who can view the report.

Repeat the process to create new reports from existing reports, building on the established data.

Report Options

  • Fields
    Click the Fields tab and select the fields to include in the report.
  • Order
    Optionally, click the Order tab to select the order of the columns in a tabular report, and/or to define the sort order for records in the report
  • Filter
    Optionally, click the Filter tab to filter the records used for the report
  • Color Code
    Optionally, click the Color Code tab to create conditional color-coding of report rows
  • Group
    Optionally, click the Group tab to group records into collections based on the values in selected fields. Use these options to create both tabular reports and matrix (cross tab or pivot table) reports.
  • Compute
    Optionally, click the Compute tab to add metrics to the report
  • Chart
    If Grouping options were selected, click the Chart tab to select charting options

Move a Report

Moving reports involves not only modifying what data is included or excluded from the report, but may involve changing folder properties to include Visibility rights to those reports.

For example: If you have granted visibility rights to Everyone to view a certain report, you cannot move that report into a folder that restricts rights to a certain Team.

To move a report:

  1. From any application, click the Reports tab
  2. Click the Edit link next to the report you want to edit
  3. Optionally, change the type of information that is generated by this report by modifying the Fields, Filter, Group, Compute, or Chart options
  4. Finish:
    • Click [Save] to save the existing report
    • Click [Save As] to save the changes as a new report, with a new name
  5. Select a Folder
    • If you save an existing report in a new folder, that report is moved to the new folder
  6. Click [Save]

Delete a Report

Editing or moving reports involves not only modifying what data is included or excluded from the report, but may involve changing folder properties to include Visibility rights to those reports.

For example: If you have given visibility rights to everyone to view a certain report, you cannot move that report into a folder that restricts rights to a certain team.

To Delete a Report:

  1. From any application, click the Reports tab
  2. Click the Delete link next to the report you want to remove
  3. Click OK in the confirmation. The report is removed from the Reports page.

Email a Report

Reports can be emailed to other team members or any other recipient.

Reports can be attached to email messages in any of these file formats:

  • HTML
  • CSV
  • PDF


Users that have the Export Views and Reports permission can Email a Report 

To Email a Report:

  1. From any application, click the Reports tab
  2. Click the Email link next to the report you want to send. If the report is not visible, make sure the folder containing that report is selected in the Folders drop-down list.
  3. In the Send Report By Email page, complete the information under Receiver Details
    Enter the name of one or more email recipients, or click the Lookup button to select team members
    The report title appears by default, and can be edited
    The text that will appear in the body of the email message
  4. In the Choose Reports to be delivered section, complete the following information:
  5. Reports:The selected report is included by default
    Optionally, select additional reports to be attached to the email message
    Print Format
    HTML is the default format
    Choose from: HTML, CSV or PDF
  6. Optionally, click the checkbox to Print in Landscape format
  7. Click the [Send] button to send the email message

Schedule a Report


Users that have the Export Views and Reports permission can Schedule a Report 

If you have reports that you run on a regular basis you can have the platform do the work for you and automatically email the reports to specified users.

  • The Schedule Title is used as the email subject
  • Scheduled reports are submitted for processing at the time you request. However, processing and delivery of the reports depend on the current system load, so response time may vary. Please schedule reports well in advance of your need.
  • Multiple reports can be selected for scheduling
  • Reports can be sent to groups of Users, Teams or users based on their Role
  • At least one Users, Teams or Role must be selected
  • A user with Manage Global Views/Reports permission can modify any of the scheduled reports. Users without that permission can view any of the scheduled reports, but can modify only those that they have created.

Schedule a Report

  1. Got to Workspace > Reports
  2. Click [Scheduled Reports]
    A list of scheduled reports is displayed
  3. Click the [Schedule Report] button
  4. In the Schedule Information section, complete the following information:
    Schedule Title
    The name for this scheduled report
    Select Reports to Run
    Click the Lookup icon to select the reports to run
    Click the Remove icon to delete a report from the schedule
    Print Format
    Choose one of the following formats:
    • PDF (the default setting)
    • HTML
    • CSV file
    • HTML with link
    Styled like the HTML report, this print format includes clickable links to records in the platform.
    Note: Quick Edit icon for contacts, leads and account columns are not shown.
    Send Empty Reports
    Choose whether or not to send reports for which no data was found.
    Message Comment
    Add a comment to include when recipients are sent an email notification.
  5. In the Select Users section, click the Lookup icon to select the email addresses of the recipients
    • If a Team is selected, an Include Subteams checkbox option appears
    • Unchecked by default
    • When checked, includes Subteams (Child Teams)
    Duplicate email addresses are automatically omitted
    • At least one User must be selected, in addition to any Teams or Roles.
  6. In the Copy All Reports To section
    • Specify email addresses of additional recipients, separated by commas
    • Specify "blind copy" addresses, separated by commas
    • Specify management recipients (1st level management or 1st & 2nd levels)
  7. In the Schedule Reports section, complete the following information:
    Run Date
    Enter a date or click the Calendar button to select a date on which to run the report(s)
    How often you want to run these reports; The default option is Does Not Recur
    Run Time
    Select the hour and minutes when to start running the report(s)
    Stop Date
    Select Until and select an ending date to run the reports at the designated time and recurrence interval, or accept the default No End Date to run the report(s) at the selected time and recurrence interval endlessly
  8. Click [Save].
    The Reports page displays a confirmation message and details about the scheduled report(s).

To change any of the batch reporting information, select a report from the list of scheduled reports, edit and save.

Change or Delete a Report Schedule

To change or delete a report schedule:

  1. Click the Reports tab
  2. Click the Scheduled Reports button
  3. Click on the schedule Title to open the Schedule Reports detail page
  4. Change any of the information that is included .
  5. Click the [Save] button to save your changes
  6. Optionally, click the [Delete] button to remove the scheduled report.
    Note: There is no confirmation dialog, and no way to undo this action.

About [Save] and [Save As]


  • The [Save] and [Save As] actions allow reports to be saved to these folders:
  • My Report
  • Unfiled Public Report
  • Folder(s) created by the User
  • Folder(s) that the User can access (via Visibility Controls)
  • [Save] replaces the original report
  • [Save As] makes a copy of the report to the selected folder

Views, Reports and Object Inheritance

When creating Views or Reports in objects that are part of an Object Inheritance model, it is important to consider the following:

A Report or View that has no Filters will return all records from the designated object, including records from all parent object(s) in the hierarchy (following the path up to the root level).

To restrict the View or Report to only the desired objects, include the Object Name field in the Selected Fields list, and create a Filter on Object Name field to select only the objects of interest.

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